This course is designed for:

• Cisco channel partners who sell Cisco solutions
• Account managers who are responsible for understanding customer needs and positioning Cisco solutions to address those needs
• Engineers who support sales of Cisco products

Upon completing this course, the learner will be able to meet these overall objectives:

• Recognize how Cisco products, solutions and architectures can enhance your profitability
• Easily Identify the Cisco products that provide a better solution for your customers;
• Describe to customers the value of Cisco solutions and architectures

Cisco Architectures for Business Transformation

• Cisco Architectures Overview
• Customer Value and Benefits
• Becoming a Value-added Business Partner
• Positioning Cisco Architectures for Partner Success

Cisco Partner Advantage

• Cisco Systems Company Profile
• Advatages of partnering with Cisco
• Cisco Partner Programs and Specialisations

Networking Basics

• Networking Fundamentals
• Network Types

Selling Borderless Networks

• The case for Borderless Networks
• Overview of Cisco's Borderless Networks Architecture
• Cisco Routing Solutions
• Cisco Switching Solutions
• Cisco Mobility Solutions
• Cisco Security Solutions
• Cisco Apllication Velocity

Selling Collaboration

• The case for collaboration
• Overview of Cisco's Collaboration Architecture
• Cisco Unified Communications
• Cisco Mobile Applications
• Cisco Customer Care Solutions
• Cisco Telepresence
• Cisco Conferencing Solutions
• Cisco Messaging
• Cisco Enterprise Social Software Solutions

Small Business Adventures

• The case for Small Business Architectures
• Overview of Cisco's Small Business Architecture
• Cisco Borderless Networks for Small Business
• Cisco Unified Communications and Collaboration for Small Business
• Small Business Services and Support

Selling Video

• Cisco Video Architecture Overview
• Cisco Business Video Portfolio
• Cisco Video Communications
• Cisco Video Content Solutions
• Cisco Surveillance Video Solutions
• How to Sell Video

Selling Data Center/Virtualisation and Cloud

• Cisco DC/V and Cloud Architecture Overview
• Cisco Data Consolidation
• Cisco Data Center Virtualisation
• Cisco Data Center Automation
• Cisco Cloud Offering
• Cisco Cloud Provisioning
• Cisco Data Center/Virtualisation and Cloud Ecosystem Partners
• Cisco Architectures
• Determining Cloud Needs

Enhancing Porfitability Through Whole Offers

• Cisco Services
• Cisco SMART Business Architecture
• Cisco Capital
• Cisco Partner Incentive Program
• Cisco Sales Tool